LANCÔME – SKIN SCIENCE CLUB
The third edition of Skin Science Club for Lancôme, developed with Naïma, brought an immersive pop-up to Rome dedicated to consumers, influencers, and media, aimed at making the brand’s skincare innovation tangible and accessible.
Guests experienced a journey featuring advanced skin analysis with Skin Screen and Youth Finder, personalized consultations, exploration of textures and rituals, and interactive moments such as a photobooth with gifts. Thanks to collaboration with our sister company FMA | SG Company, the event transformed technology and beauty tech into a direct and engaging relationship with the brand, making the experience immersive, engaging, and memorable.
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